In this chapter we discuss the problem of detecting and recognizing the two main categories of advertisement present in television videos: explicit advertisement in the form of commercials, i.e. short video sequences advertising a product or a service, and indirect advertisement, i.e. placement of trademarks and logos. A thorough review on the current state-of-the-art algorithms and systems for commercial and trademark recognition in a variety of different video sequences, is provided. In addition, the chapter discusses an in-depth analysis of two real-time systems, one for detecting commercials, and another for trademark recognition.
Commercials and Trademarks Recognition / Lamberto, B., Marco, B., Alberto Del, B., Walter, N., Serra, G. - In: TV Content Analysis: Techniques and Applications / Y. Kompatsiaris, B. Merialdo, S. Lian. - STAMPA. - 6000 BROKEN SOUND PARKWAY NW, STE 300, BOCA RATON, FL 33487-2742 USA : CRC Press - Taylor & Francis Group, 2012. - ISBN 9781439855607. - pp. 121-154 [10.1201/b11723-11]
Commercials and Trademarks Recognition
SERRA, GIUSEPPE
2012
Abstract
In this chapter we discuss the problem of detecting and recognizing the two main categories of advertisement present in television videos: explicit advertisement in the form of commercials, i.e. short video sequences advertising a product or a service, and indirect advertisement, i.e. placement of trademarks and logos. A thorough review on the current state-of-the-art algorithms and systems for commercial and trademark recognition in a variety of different video sequences, is provided. In addition, the chapter discusses an in-depth analysis of two real-time systems, one for detecting commercials, and another for trademark recognition.Pubblicazioni consigliate

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